Tips Sahabat

This is the reason many consumers choose the wrong car color.

09 April 2025
alasan banyak konsumen salah pilih warna mobil

It may seem trivial, but choosing a car color is not as easy as you might think. Especially if you want a car that matches your personal character. This is the reason many consumers choose the wrong car color.

It would indeed be better if you choose a car color that reflects your character. However, it is also not a problem if you choose the wrong car color. So what are the reasons these consumers choose cars that do not match their character?

Reasons Many Consumers Choose the Wrong Car Color

A well-known car brand once conducted a survey regarding the car color preferences of consumers. The results were surprising, with 86% of consumers choosing the wrong car color.

From the survey results, many consumers preferred conservative car colors such as black and gray. In fact, there are many other colors that can reflect the owner's character.

The reason consumers choose the wrong car color is actually quite simple. Most consumers prefer conservative colors. The reason is that consumers like something simple and elegant.

Consumers also prefer something ordinary, not flashy, and similar to the choices of the majority. Most of these consumers want something that does not attract the attention of others.

Now here are the car colors that consumers choose even though they do not match their personality (numbers 1 and 2). There are also car colors that consumers do not choose even though they might suit them (numbers 3 and 4).

Black

Black is a timeless color. That is why many people like to choose this color. In addition, black is also a neutral color that you can use in all conditions.

For this reason, consumers tend to prefer classic colors like this, even if it does not match their character.

White

The color white indeed never goes out of style. Cars in white color dominate alongside black. A white car can reflect that the owner appreciates purity, simplicity, and cleanliness.

Many consumers also choose this color. Consumers tend to follow the trending colors that many people use. Thus, they overlook car colors that match their character.

Although this white color has many admirers, it is actually a color that is not durable. Painting it is also difficult. However, this color is the safest in avoiding accidents.

This reason also makes consumers willing to choose the wrong car color. Because these consumers prioritize safety over just a beautiful color that matches their personality.

Red

Red does appear more challenging. Thus, people who choose this car color are usually those who like challenges and are assertive.

However, few consumers choose this color. The reason is trivial because red is too bright, vivid, and striking. Consumers prefer colors that are currently popular even though their choices are not suitable and wrong.

Blue

The color blue is also one that consumers rarely choose. In fact, blue is suitable for people with a calm and happy character. Additionally, blue is also a durable color.

But this color is not popular among consumers. Because its color is less elegant and not a neutral color. Thus, it cannot be used in all conditions.

This is also one of the reasons many consumers choose the wrong car color. Once again, consumers prefer neutral colors and ignore other color options that would actually suit them.

Daihatsu Car Color Choices

The Daihatsu car brand also has a collection of car colors that you can choose according to your personality. However, it is advisable to consult your color choice with experts who clearly have more knowledge about this.

You can take advantage of Daihatsu's services to get this information through the Daihatsu website. That is the explanation regarding the reasons many consumers choose the wrong car color. Happy hunting for your dream car color!

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